WordPress Websites for Wineries

WordPress is a highly customizable website platform- whatever your vision is for your new winery website, we can create a tailored solution for you. Our design style favors large-screen, high quality imagery to make the biggest impact on your site viewers. We recommend WordPress for any client needing more than ten pages of content.

Wordpress websites for wineries
Wordpress Package
$ 5000

Custom winery website (12 Pages)
Fully responsive design (displays on all screens)
Optimized for search engines (SEO)
Mailing list integration
Photo & Video Galleries
Google Analytics Integration
Social Media Integration
Custom Forms
Quality assurance / testing
SSL Security Setup
Domain Setup / Migration
Pre-launch Training
One month post-launch support

Get Started

Best for Search Engine Optimization

All WordPress websites from Vinbound come with powerful SEO plugins to boost your display and rankings in search engines

Very Customizable

If you can imagine it, it can be built in WordPress. A rich ecosystem of WordPress plugins provide support for tasting room reservations, vineyard maps, custom forms and much more.

Optional Ecommerce Integration

$250

VinoShipper is both an online store and compliance solution. Receive shipping permits to most states overnight, and leave the tax reporting to VinoShipper. Vinbound will embed the online store directly into your website. VinoShipper also provides Wine Club management. No monthly fees, but transaction costs are up to 9% per transaction.

$750

WooCommerce is a powerful online store plugin for WordPress. If you need a solid online store to sell wine, event tickets and more, WooCommerce is an excellent choice for your winery. No monthly costs, just 2.9% + 30 cents per transaction.

$1500+

VineSpring is the best choice for wineries who not only need an online store but also a wine club management solution and the ability to allocate wines among your members. Monthly costs of $179-249 and an initiation fee apply.

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Other Optional Add-Ons

BOTTLE SHOTS

Affordable wine bottle photographs taken on a white/transparent background, and ready for print or web display.
$50/Bottle | Learn More

AERIAL PHOTOGRAPHY

Cinematic aerial photography and video (4k) of your winery or vineyard shot by drone. Use on websites, print, social media, etc.
Price varies per region | Learn More

INTERACTIVE MAP

Interactive vineyard maps using drone or satellite imagery to virtually explore your vineyard details. Terroir geeks rejoice!
$150 | Learn More

BOOKING SYSTEM

Book reservations and accept pre-payments for tasting room experiences before your customers arrive. An alternative to VinoVisit and CellarPass.
$500 | Learn More

EMAIL MARKETING SETUP

Services to set up your email marketing account on Mailchimp or Campaign Monitor, integrate with your website and create branded email templates.
Price varies | Learn More

GOOGLE BUSINESS SUBMISSION

This services submits your business information and hours to major search engines to get your business on the map.
$150 | Learn More

MARKETING RETAINER

Outsource your digital marketing (website updates, online advertising, email marketing) to one of our dedicated digital marketing managers.
Price Varies | Learn More

VIRTUAL REALITY

Capture 360° imagery and 3D modeling of your winery/tasting room and easily syndicate to any website
Price Varies | Learn More

SERVER AND EMAIL SETUP

Setup of a new server account on Siteground, which comes bundles with unlimited email addresses.
$300 | Learn More

Frequently Asked Questions

How Long Does It Take To Build?

Assuming prompt communication, we will have your WordPress site ready to launch an average 4-6 weeks after receiving your signed contract, deposit (1/3 of quoted total) and content. Smaller sites will be ready sooner and larger sites (especially with Ecommerce) will be on the later end of the spectrum. We will be in close communication throughout the process so you know where your project stands, with several revision rounds throughout.

What other costs are involved?

You will need a fast, reliable server to host your WordPress website. We highly recommend Siteground, which has a $120/year plan that provides you with world-class hosting and unlimited email addresses.

WordPress websites do require some oversight and technical maintenance to ensure site security and uptime. For this reason, we require all WordPress customers to purchase a monthly tech support plan from Vinbound Marketing. This $50/month plan includes website backups, tech support and up to one hour monthly website changes (just email us what you need done!).

Why is the WordPress package more expensive than Squarespace?

WordPress powers 25% of all websites on the internet (including this one). From a development standpoint, it simply takes more time to create WordPress websites. However, this extra development time means a much more customizable interface than SquareSpace. It can handle much larger websites (great for established wineries or AVAs) and comes equipped with powerful plugins to boost search engine rankings. The $5000 price also includes up to 12 pages, as opposed to 6 pages for Squarespace (extra pages available for $200 each on both platforms).

What do I need to provide?

You will be an active participant in the design process by imagery, text, bottle shots, videos, etc.. Access to your existing domain, server and analytics programs will be requested. We will provide a checklist at the beginning of the process so you know what to provide.

Will I need tech support?

Yes, all of our WordPress customers must purchase a $50/month tech support plan. This provides ongoing website backups, site uptime monitoring and up to one hour per month of website content changes. Wineries needing someone to manage all digital marketing on an ongoing basis should consider our Retainer program.

What are your costs for a large regional website?

We’ve created several large websites for AVAs and wine regions. These websites are much larger than a standard winery website and come with additional features like winery directories, reservation systems, and virtual-reality integrations. The general cost of these sites is 8-16k depending on breadth and features.

Why should I consider Squarespace instead?

Our Squarespace package is less expensive because we can build websites more quickly on that platform. However, there are some limitations to the design and customizability of Squarespace websites. Squarespace is very secure and stable and does not require our monthly tech support package. Squarespace websites are also a bit easier to manage on the backend. If you are a small winery and don’t need more than 6 pages, Squarespace may be a better option for you.

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