WordPress Websites for Wineries

WordPress is a highly customizable website platform- whatever your vision is for your new winery website, we can create a tailored solution for you. Our design style favors full-screen, high quality imagery to make the biggest impact on your site viewers. We recommend WordPress for any client needing more than six pages of content.

Wordpress websites for wineries
Wordpress Package
$ Price Varies ($7500+)

Custom winery website (12 Pages)
Fully responsive design (displays on all screens)
Optimized for search engines (SEO)
Mailing list integration
Photo & Video Galleries
Google Analytics Integration
Social Media Integration
Custom Forms
Quality assurance / testing
SSL Security Setup
Domain Setup / Migration
Pre-launch Training
One month post-launch support
Easy for in-house team to edit

Get Started

Best for Search Engine Optimization

All WordPress websites from Vinbound come with powerful SEO plugins to boost your display and rankings in search engines

Completely Customizable

If you can imagine it, it can be built in WordPress. A rich ecosystem of WordPress plugins provide support for tasting room reservations, vineyard maps, custom forms and much more.

Ecommerce Integration Options

VinoShipper provides wineries with shipping permits and does all the tax reporting. Vinbound will embed the VinoShipper online store directly into your website. VinoShipper also provides Wine Club management. No monthly fees, transaction costs are up to 9% per transaction.

WooCommerce is a good option for wineries or vineyards that want a simple online store without the compliance services and high transaction fees of VinoShipper or the more extensive wine club / POS services of Commerce7. This is a straightforward, easy store solution that is built just for WordPress. Sell wine, event tickets, etc and process through Paypal or Stripe (3% transaction fees). No monthly payments as this is open-source software.

Commerce7 is the ideal option for wineries that need both ecommerce as well as a POS system and wine club management. There are many companies that offer ecommerce/POS to wineries, and Commerce7 is the most modern and intuitive of the group. Take a demo of the software and you’ll be amazed. We will integrate the online store onto your website, style it to your brand, and assist with inventory/club setup on the backend. $75-$399/mo to Commerce7.

Tech Support Options

Tech support is required for all WordPress websites

Core Hosting
$ 50/Month

Hosting on Dedicated Cloud Server
SSL Setup & Mgmt
CDN for Site Speed
Free migration from current provider
Data backups
Security monitoring
Uptime monitoring
Updates to WordPress themes/plugins
Training Videos (if we built the site)

Complete Site Management
$ 200/Month

All features of Core Hosting Plan, plus:
1 hour monthly edits to site
Monthly Website Analytics Reports
Performance monitoring & improvements
Broken link monitoring & repairs
12 Bottle shots per year
Access to Vinbound Resource Studio

Partner Retainer
$ 500/Month

All features of Complete Site Plan, plus:
3 hours monthly website/marketing work
Website heatmap and reports
SEO Audit and monitoring
Quarterly consulting check-ins
24 Bottle shots per year

Only a few of this level retainer remains available

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Other Optional Add-Ons

BRANDING

Logo design, brand standards, print collateral and more to set your winery apart
Price Varies

MARKETING RETAINER

Outsource your digital marketing (website updates, online advertising, email marketing) to our team of digital marketing experts
Price Varies | Learn More

BOTTLE SHOTS

Affordable wine bottle photographs taken on a white/transparent background, and ready for print or web display.
$25 – 40/Bottle | Learn More

VIRTUAL TOURS

360 tours of your property, stitched together and embedded on your website to allow viewers to digital tour your winery.
Learn More

EMAIL MARKETING SETUP

Services to set up your email marketing account on Mailchimp or Campaign Monitor, integrate with your website and create branded email templates.
Price varies | Learn More

GOOGLE BUSINESS SUBMISSION

This services submits your business information and hours to major search engines to get your business on the map.
$100 | Learn More

AERIAL PHOTOGRAPHY

Cinematic aerial photography and video (4k) of your winery or vineyard shot by drone. Use on websites, print, social media, etc.
Price varies per region | Learn More

VIRTUAL REALITY

Capture 360° imagery and 3D modeling of your winery/tasting room and easily syndicate to any website
Price Varies | Learn More

INTERACTIVE MAP

Interactive vineyard maps using drone or satellite imagery to virtually explore your vineyard details. Terroir geeks rejoice!
$200 | Learn More

Frequently Asked Questions

How Long Does It Take To Build?

Assuming prompt communication, we will have your WordPress site ready to launch an average 5-8 weeks after receiving your signed contract, deposit (50% of quoted total) and content. Smaller sites will be ready sooner and larger sites (especially with Ecommerce) will be on the later end of the spectrum. We will be in close communication throughout the process so you know where your project stands, with several revision rounds throughout.

What other costs are involved?

You will need a fast, reliable server to host your WordPress website. We highly recommend Siteground and Flywheel, which have affordable hosting and email solutions.

WordPress websites do require some oversight and technical maintenance to ensure site security and uptime. For this reason, we require all WordPress customers to purchase a monthly tech support plan from Vinbound Marketing. This $50-$500/month plan includes website backups, tech support and up to one hour monthly website changes (just email us what you need done!).

Why is the WordPress package more expensive than Squarespace?

WordPress powers 25% of all websites on the internet (including this one). From a development standpoint, it simply takes more time to create WordPress websites. However, this extra development time means a much more customizable interface than SquareSpace. It can handle much larger websites (great for established wineries or AVAs) and comes equipped with powerful plugins to boost search engine rankings. The $7500 base also includes up to 12 pages, as opposed to 6 pages for Squarespace.

Why is tech support required?

WordPress websites need ongoing upkeep and management in order to continue to operate properly. WordPress versions, themes and plugins all are constantly being updated by the developers to address security issues and other web technology development. Without a tech support package, WordPress websites degrade and become a security liability over time. Our $50/month, $200/month and $500/month tech support packages are outlined above, the latter of which also includes website hosting, email setup, SSL certificates, domain name renewals, etc.

What do I need to provide?

You will be an active participant in the design process by providing imagery, text, bottle shots, videos, etc.. Access to your existing domain, server and analytics programs will be requested. We will provide a checklist at the beginning of the process so you know what to provide.

What other website packages do you offer?

We have a one-page website package, also built on WordPress, for vineyards or very small wineries that just need a simple, long-scroll website. Our Squarespace package is a 6-page core build and perfect for smaller wineries that don’t need a lot of content. We also can scale the WordPress package on this page to serve AVAs and DMOs, with many more pages, winery directories, reservation systems, and virtual-reality integrations. The general cost of these large-scale sites is 10-20k depending on breadth and features.

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Request A WordPress Website